GOOD DESIGN AWARD has been a sole comprehensive design evaluation and commendation system in Japan since 1957. Many companies and designers from both inside and outside of Japan participate in the activity to enhance the industry or the quality of life through the design. “G Mark”, the symbol of the award has been recognized widely as a mark representing good design.
GOOD DESIGN AWARD is not a competition to judge the superiority or inferiority of the designs. Instead, it is a system to discover new things through the screening, broadly share the discoveries with the society through the use of G Mark, and thus build a bridge to the next innovation. In GOOD DESIGN AWARD, five fundamental themes have been chosen to be the guiding ideals, which we should always keep in mind.
|HUMANITY||the creativity that guides the making of things|
|HONESTY||the ability to clearly see the nature of modern society|
|INNOVATION||the vision to open up the future|
|ESTHETICS||the imagination to evoke a rich life and culture|
|ETHICS||the thoughtfulness to shape society and the environment|
Process of GOOD DESIGN AWARD
Each year from the call for entries in April, through the first and second screenings, the winners of the GOOD DESIGN AWARD will be determined for that year. From the Good Design Best 100, Good Focus Awards, Good Design Gold Award, and Finalists for the Good Design Grand Award will be selected through the Good Design Best100 Presentation and Special Award Screening Panel. In the middle of October, after the announcement of the winners, promotion events and exhibition will be held to introduce the GOOD DESIGN AWARD winning objects to society, meanwhile the Grand Award will be elected in the “Award Ceremony – Grand Award Election”. In March of the following year, the GOOD DESIGN AWARD Yearbook covering all award winning objects will be published
First screening fee
Second screening fee